CPA Marketing 101 – What Is CPA Marketing And How Do You Make Money?

by Joel on August 11, 2009

Video is 30 minutes long so be patient as it loads. (May take a few minutes to start)

I’d love to get your feedback and answer any questions you may have. Just post them below.

{ 46 comments… read them below or add one }

1 Donovan McFarlane August 12, 2009 at 10:12 am: Joel,
Very informative video on CPA Networks. Just getting started and had heard most of the stuff, but looking for conversion from 1st page submission pay out was new to me. Offer vault was also new to me. Thanks for taking the time to make the video. I’ll have to check out your “Mini Site Formula.
2 Mark August 12, 2009 at 10:27 am: Great video explaining cpa! Every new person to internet marketing should watch this.
3 Tom (the old guy..:) August 12, 2009 at 10:36 am: Great stuff, Joel. You really are an excellent teacher. I dropped out of your insiders club about a month ago because I couldn’t afford the monthly payment, but I will get back in at some time in the near future. You really do a great job and I love listening to you!
4 Vincent M. August 12, 2009 at 10:39 am: Congratulations on your blog and the recent video on CPA 101 – all very helpful! Yours is one of the few which I have enjoyed browsing and have found the info very helpful.
5 Lyudmila August 12, 2009 at 12:16 pm: Dear Joel,thank YOU very much for your email and information you are presenting on CPA.THE video is awesome.I like your blog.It is done perfect, with your picture.It is very impressive.When we see a person speaking on certain issue it causes
more understanding and attracts more people’s attention.The video is very educational and it is
worth to listen to it more times (as I am not with
perfect English).Good Job,Joel!
6 Fred Holmes August 12, 2009 at 12:39 pm: I’m so glad you did this. There’s so MUCH hype-y stuff circulating around about CPA it’s refreshing to find some straight talk and actually useful information. Thanks, Joel. Very best to you and the family

Fred
7 Mark Williams August 12, 2009 at 2:16 pm: Thanks for the great info. I never knew about first page submits.

Thanks.
8 susan August 12, 2009 at 2:32 pm: If you DONT have your own email list, is there still a method that you can use to do email marketing for CPA offers? Is this less expensive tha PPC? Works better or worse, related to the expense? If you can do that-can you point to where or how to do so.

thanks
9 Joel August 12, 2009 at 5:18 pm: Hi Susan,

Yes you can work with companies to push your offers through their lists. They won’t give you the list. Unfortunately it is dang HARD to find an honest company these days…… but it can be done and it can get very expensive.

Several years back I worked with a company that made big promises. The first mail drop cost me $10,000 and I made a $3,000 profit. The second and third drops were terrible and I ended up losing $5,000 when it was all said and done.

But with that said, I know this is how many get their start. You can also do large media buys with banner ads.
10 KC Truby August 12, 2009 at 8:13 pm: I enjoyed this video – you got to the point and I understand the CPA market much better now. I have a net work of over 100 accounting offices that want to deliver FREE QuickBooks seminars to business people. We are comfortable paying $20.00 for a show up at a class held any where in the USA.

We don’t have 100% market penetration yet, but ere their by 12.31.09

Thanks for any ideas you may have
KC Truby
760 479 052
11 Madelaine August 13, 2009 at 5:47 am: Hi
So for me to be able to see the Conversion Payout I have to sign up for all the different networks?
12 Joel August 13, 2009 at 6:57 am: You can get an idea of the conversion payout by looking at Offervault.com but for the specific details on the offer you would need to join the network.
13 Charles August 14, 2009 at 4:28 pm: Excellent information on CPA. I had heard about it but, as usual, you do a terrific job explaining things. One problem, the video seemed to load okay but only ran for 10 minutes and then stopped. I couldn’t get it to run past that point.
Charles
14 Rob August 15, 2009 at 9:19 pm: Joel,

I was wonder where on in the mini site formula site was this cpa information.

Thanks Rob
15 Joel August 15, 2009 at 9:56 pm: Hey Rob,

In The Mini Site Formula I briefly mention that CPA offers can be placed on your mini sites but do not go into detail. I do have my Insiders Club where I just released a more specific video showing how to integrate CPA offers on mini sites.

One important section of The Mini Site Formula deals with getting accepted into different affiliate programs… especially Ebay Partner Network. The exact same principal can be applied with CPA Networks.
16 Hugo Ramirez August 18, 2009 at 1:35 pm: Joel, great information on CPA
I’m glad I listed to your video.
17 stew August 19, 2009 at 3:22 am: Hey Joel,
Thanks for sending me the link to this video. I appreciated the information because as you noted, the “gurus” are working CPA networks with courses and highly priced services.

I’m looking forward to learning more and will check out those resources you gave us. thanks again.
18 Domingo Agel August 21, 2009 at 5:19 pm: Hi Joel
I am Mexican, I understand you very well, I want to in a CPA Network, and submitted my application, always the same answer NO. I can read and write
English, but do not speak fluent. Can you Help me to in a CPA Network? If buy The Mini Site Formula.
Thanks
19 brian welsj October 9, 2009 at 2:34 pm: Great info. New to CPA, definately going to look at minisiteformula & will tweet to my followers.

Best
BMW
20 minal October 9, 2009 at 2:58 pm: I am new at this and this video is very informative. When you are starting out how many
CPA network should one try to join? Also how can you promote CPA offer on minisite pse?
21 Charles Giesen October 12, 2009 at 1:07 pm: Aloha
Thanks for the video. I have worked this kind of program and made some $$.
Just important to understand what the requirements are for the networks and how they accept and pay on using the trials offers or what they offer.
Keep detailed records!!!!!!!!!and if you get some people in make sure they understand exactly how this type of I Marketing works!!
22 Sara October 14, 2009 at 4:25 pm: Joel,

This is a very informative video. I’ve been interested in CPA for quite a while. I have always been stopped by not having a website. The invitation I got to this video said I did not need a website to get into CPA, so that’s why I clicked here. I learned a lot of valuable stuff, but it looks like, according to your content here, that I still need a website. Is that right?
Thanks,
Sara Bartlett
23 Geoff Hull October 21, 2009 at 9:10 pm: Hi Joel,
Great video. Very well presented. I’m still scratching around trying to find the right formula.
Regards,
Geoff
24 Alisa Lames October 23, 2009 at 1:07 pm: Good !! And I can use my minisite formula..that is really good ! Isn´t it a good idea for many to first start up with the CPA networks ( there are some as far as i know) that accept you as long as you describe yourself good enlough on text and you have a website . Then later , when you`ve got experience, applicate for the bigger and more selective ones?
25 Roger October 25, 2009 at 6:24 am: Thanks for the great video! It surely offered many insights into CPA marketing and look forward to checking out TheMinisiteFormula.com website.
26 Sean November 3, 2009 at 10:39 am: Hi Joel

Thanks for the look over your shoulder at CPA programmes.

I have retweeted it and started following.

Regards

Sean
27 Rex November 3, 2009 at 4:38 pm: Joel,

Very good introduction into CPA marketing for beginners and your video was nicely done and you covered a lot. For those seriously interested in CPA marketing, obviously there is still more to learn. As you mentioned, “you need your ducks in a row.”
28 Cathryn Maldonado November 4, 2009 at 10:32 pm: I learned about this video from a replay o f Dave Guindon’s webinar on Keyworkd Rockstar. I really enjoyed your video and your no-pressure presentation style. You did indeed give a lot of valuable free content about Cpa networks. I found the video very informative. Thanks!
29 Dave November 6, 2009 at 8:54 pm: Joel,

I appreciate the clear explanation on CPA. You have a clear, easy to understand way of teaching. I look forward to learning more from you in the future.

All the best,

Dave
30 Michael November 28, 2009 at 1:25 pm: Joel,
Great Video, Joined Offervault! Thanks for the tip.

Where is your CPA course????

Thanks!
Michael
Bakersfield, CA
31 kader December 13, 2009 at 6:45 am: thankx Joe, very useful and helpful video. I appreciated your clear method of the explanation,
I look forward too to learning more from you..
Thankx again,

kader
32 Alexis Soren January 27, 2010 at 3:34 pm: Thanks Joel.

Very informative video and one that helped us find out what cpa is about.
We just got accepted to neverblue.com and will be making sure we don’t send them “junk traffic”

God Bless
Alexis
33 Gideon January 28, 2010 at 6:16 am: Hi Joe thankx for your detailed video,i want to do this cpa but need some help.
Tanks
Gideon
34 Jesus January 29, 2010 at 1:05 am: Joel:
So valuable information, and great one way
communication.
35 Charles Anderson January 29, 2010 at 9:24 am: Joel, you are a true professional. Your teaching style is simple and easy to follow. I just finished reading your sales page for your minisite formula product and was wondering:
1. Can videos by added to these sites?
2. Can building the sites be outsourced?
I’m trying to make a decision and your prompt reply would be greatly appreciated.
36 Bill February 5, 2010 at 7:16 pm: I am poorer than poor, my wife and I are both unemployed with an 18 yo daughter living with us in a bedroom of a friends home…we lost ours. We may have access to a few $hundred next week if I am paid an old debt. Is it possible to build an internet business on so little? I heard you on with Daegan Smith and was very impressed by your info but was even more attracted to your honest and low hyped approach. I am 61 and have been in the construction field, as general contractor for 40 years. I was apprenticed by B.Allen Mackey as a Master builder of Handcrafted Log Homes. I want to work something honest, smart and with longevity to it. I just have fears of being misslead and not having the money to finance a business startup on the net
37 Phil February 6, 2010 at 2:31 pm: Joel….great video…thanks
38 ishak March 12, 2010 at 3:36 am: Hello Joel….. I am new to this CPA Affiliate and i stay at New Zealand and just lost my job. Can u teach me step by step to get me get through all of this procedures. Cheers
39 Federico May 19, 2010 at 3:22 am: Hello Joel,I’ve watched your webinar last night with Matt Carter(I’ve got your site from there), I was impressed with your software rockstar,it’s magic,I never saw something like that on the internet business,the only down point is the price,I wish you could at least make it available monthly for 9-12 months fee,I considered myself a newbie and I don’t think we(newbie) are ready to spend all that money once with little experience,if you have any other method to purchase it,please drop me a email.Yes I’ve paid to see what you’re showing here on the video,I wish to find you some moons ago.Sure I will check your minisiteformula product.Could you tell us which CPA network you’re showing the payouts?is it clickbooth?loved it…Great you’re feeling fine now,we need someone like you to guide us.God bless you!

Federico
40 Barron May 27, 2010 at 9:46 pm: A little confusing because most CPA sites have Affiliate Sigh-Up and then Advertiser Sign-Up. Allot of these CPA Networks have a sign-up form for you as an Advertiser or Publisher. I have been accepted as a Publisher, meaning I will be publishing the Ad’s – I say this because the other option is Advertiser. Most of these have 2 options Advertiser or Affiliate. So if I want to sign up as an Affiliate, then I assume that Advertiser is the CPA offer I am promoting. Other sites have Advertiser or Publisher, I therefore am assuming that I am a Publisher, because other sites list Advertisers as those that are actually paying the Affiliates or Publishers to advertise for them. Hope that makes sense.

A little confusing I know, but most of these sign-up forms have you sign-up as a Publisher(Affiliate), or Advertiser (Companies Advertising their Offers).

Please can someone clarify?
41 Barron May 27, 2010 at 9:49 pm: Still confused – some sites have sign-up as an Affiliate or Advertiser, some say sign-up as a Publisher or Advertiser. So which is which, am I am affiliate or a publisher. Your video mentions me being an Advertiser. So this is not making any sense.

Barron
42 Barron May 27, 2010 at 10:16 pm: I must be missing the point here Joel. Please can you explain. I thought I had it all down until I watched your video describing a publisher and advertiser completely opposite to what is describe in every other manual, not to mention the actual CPA Networks themselves. They describe an Advertiser or Publisher (Affiliate) totally opposite to what you describe them as.

Here is an example:
http://www.azoogleads.com//about/about.php

Please can you respond or send me an email.
barronjnel@gmail.com
43 Joel June 2, 2010 at 3:59 pm: Hi Barron,

It matches the same…..I’m not seeing where you see the oposite.
44 Ray August 14, 2010 at 7:42 pm: Great Video, I watched the replay of the Webinar with Michelle and then I came over here to watch the video. I like your style and you are very good at what you do. I don’t have enough for the Fusion Software though, but I learned enough on text and the content network to keep me going. I was finally accepted with my first Cpa Network and I am creating squeeze page and a dating website with articles. So I thank you for a very informative video.

That was also interesting how you can create multiple accounts in google adwords, I never knew that. Keep up the good work!
45 Ray August 21, 2010 at 11:41 am: Hi Joel. Good Info. I especially liked how you showed us offervault.com. I didn’t realize how big the CPA industry was until I saw its big enough to have a web site that aggregates most of the offers. Good Stuff
46 Andy August 21, 2010 at 11:40 pm: Great infoemation here Joel. I’m always thingking about doing CPA and the best way to go for it. Your stuff here sure help a lot.

Thanks, and keep up the good work.